About STEP UP EXPO

Teen Choices

Inspiring young Londoners

Step Up Expo is an inclusive event that will lead the conversation for parents and young people.

It will help teenagers and their parents through the minefield of education choices:

  • GCSE options
  • 16+ school/college choices, subject and  qualification choices
  • Employment and training
  • 18+ education, apprenticeships & career options
  • Gap years

STEP UP EXPO, in conjunction with an impactful Evening Standard campaign, will provide practical advice and support on the key issues facing young people today, ranging from bullying and body image to money management and adapting to climate change.

Dateline: Friday 28 June – Saturday 29 June 2024

Venue: Olympia West, London

Inspiring Teens

Zones at the show

Step Up Expo will be presented across engaging event zones that will inspire and empower students and parents to take the next steps in their journey.

They will be guided through education choices and work opportunities, be offered masterclasses and exam preparation, and be inspired by influencers, keynote speakers and students like them across our stages and workshops.

Partner brands will be invited to join our inspirational talks programme, and create engaging and fun experiences, and build powerful connections with all visitors

A Selection Of Our Partners

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Promotional Campaign

Step Up Expo and its key partners will be promoted across a wide-reaching and high-impact print, digital, social, podcast and eCRM campaign featuring:

  • Extensive outreach campaign to schools and further education providers
  • Cover wrap of the Evening Standard
  • Editorial coverage in print and online
  • Impactful print advertising
  • Dedicated e-shots to ES and Next Step Education databases of 150,000+
  • 1,000,000 + Digital traffic drivers
  • Multi-channel social media campaign
Campaign value in excess of £500,000

Get Involved

Putting work/life 
choices alongside education choices

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Educators  - Showcase how your team, courses, environment and employer links help teenagers on their path to the career that is best for them

Employers - Inspire your next-gen staff and create new pathways into your sector from the capital’s diverse population

Brands – Reach, engage and inspire teens and their parents at the live event, and across the Evening Standard channels